The Internet is playing a more important role than ever before in the way consumers make their vehicle buying decisions, thus the number of Internet-generated sales leads is growing dramatically.
With more consumers empowered with advanced Internet skills, an increasing percentage of vehicle buyers - 74% - use the Internet in their buying process. This means that dealerships need to become more knowledgeable in their approach to developing internet sales.
“Winning the Internet Sales Game” is the first (In-the-Box ) training course to help vehicle dealerships develop their internet sales.
Combine this with a monthly training program, and you have the capabilities of making the internet a viable, profitable resource.